James Chiu

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James Chiu

This recipe solves problems as a main course (generously) but could easily stretch to serve smaller appetizer-sized challenges. If you don’t have all of the ingredients below, that’s okay, we encourage improvising and substituting with what’s in your pantry.


3 Tbsp     ambiguous ill-defined problem, divided

2 Tbsp     emerging technology/industry (optional)

2 Tbsp     empathy (preferably freshly ground)

2 Tbsp     wild ideation

1 tsp        design strategy

1 tsp        product design

1 tsp        service design

1 tsp        design research